Form
Breaking the barbershop mould with Form.
Client
Form
Industry
Retail
Services
Brand Strategy
Brand Naming
Brand Identity
Brand Guidelines
Brand Design
Interior Design
Website
Photography
Video
Social
Friendly, down-to-earth and stylish – Paul Harrison is the barber that everyone wants. We were tasked with creating a brand identity, website and shop interior that lived up to his reputation.
Form was brought to life as an extension of Paul’s likeability and passion for his craft.
After branching out on his own, sought-after Clitheroe barber Paul Harrison was looking for a new way to deliver quality haircuts and men’s grooming services. He approached us to create an exciting new brand, website and shop interior that would attract new customers and help his barbershop hit the ground running.
But this wasn’t just any old barbershop. Form was brought to life as an extension of Paul’s likeability and passion for his craft. We created a brand name, identity and visual language that reflected this, and rolled it out across the interior design with bespoke touches and cool flourishes that break the mould of your everyday barber.
Plans to open a second shop on the horizon.
Launched in December 2017, Form has gone on to establish a large and loyal client base in the Clitheroe and wider Lancashire area, with plans to open a second shop on the horizon. Paul is over the moon with the outcome and can get on with doing what he does best – cutting hair and running a barbershop to be proud of.