What we do.

We strongly believe in the power of full service. In taking an integrated and joined-up approach to deliver a genuinely memorable brand experience across every touchpoint in the customer journey.

Holdens Agency
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How we do it.

We take a five-stage approach to generate results for our clients. It’s something we’ve honed and tweaked over many years, blending tried and tested thinking with intelligent insight and technology to forever stay at the forefront of how brands engage with audiences. From immersing ourselves in your world right through to making the magic happen, it’s our way of guaranteeing success.

Immerse

First things first, we want to get to know your brand and business as much as you do. In fact, better. Your audience, your market, your competitors. The whole lot. We want to walk in your shoes and see the world through your eyes. We research, audit, analyse and crunch data to arm ourselves with all the intelligence and insight we need.

  • Brand & stakeholder workshops
  • Brand, marketing & communications audits
  • Market, competitor & audience research
  • Focus groups, questionnaires & surveys
  • Keyword research & data analytics

Strategise

Among all our research, there'll be little nuggets of insight that we latch on to. Then, and only then, do we even begin to dream of strategy. We start by painting a picture of your audience through personas, and from there start to identify the channels you should be using to reach them and how to do it in the most effective and engaging ways.

  • Audience persona profiling
  • Brand & marketing strategy
  • Channel & content planning

Create

The work we create is a true meeting of art and science. It can't just look good, it's got to be rooted in insight and bloody effective too. Knowing what we do about your brand, we get our creative thinking caps on and come up with exciting ideas that will engage your audience in all the right places and spaces.

  • Content ideation
  • Concepts & scamps
  • Moodboards
  • Copywriting & content writing
  • Design & illustration
  • Video & Motion design
  • 2D & 3D animation
  • 3D & CGI design
  • VR & AR production
  • Website & apps

Deliver

Great ideas are nothing without the means of getting them in front of the right people, in the right places at the right time. And when it comes to delivery, the devil's in the detail. Everything we create is meticulously managed and strategically distributed to reach as many people as possible using the channels we know will deliver the biggest impact (and bang for your buck).

  • Media buying
  • CRM integration
  • Campaign management
  • Channel management
  • Content management
  • Print management

Optimise

In an increasingly connected world, advertising and marketing performance can be monitored and measured in real-time 24/7. So there's really no excuse for not getting it right. We track our campaigns around the clock to ensure they're always hitting the mark, reporting on their effectiveness with complete transparency and continually evolving our strategy to maximise your ROI.

  • Ongoing & post-campaign reports
  • Data & performance analytics
  • Conversion & ROAS tracking
  • Social listening
  • Brand awareness surveys
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Aardman
AIG
Pizza Express
Inspace Fitness
Harrison Street
Keepmoat
National Trust
Bruntwood
Allied London
Heritage Great Britain
Land's End Landmark
Puma
WSP
New Vic Theatre
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